Bafang Yang Kut Teh OKR

NIKUGAIYA is a yakiniku brand established in 2018. Upholding the philosophy of “ingredient-focused excellence,” we carefully select premium ingredients from both domestic and international sources. Inspired by traditional Japanese yakiniku, we incorporate innovative Eastern fusion cuisine. Through unique cooking techniques, fresh ingredients, and an elegant dining environment, we offer guests a feast for both the palate and the eyes. Currently, NIKUGAIYA operates six outlets in Xi’an China, and one outlet in Kuala Lumpur, Malaysia. With professional knowledge and skills, we treat every piece of meat with care, presenting guests with the authentic flavors of Japanese yakiniku. Along the way, we have continuously innovated and evolved our business philosophy and model, remaining committed to our core values as restaurateurs. Strict Quality Control: NIKUGAIYA is dedicated to using only premium-quality ingredients. Curated Beverage Pairings: We place great emphasis on pairing beverages with food. Our team carefully selects high-quality drinks that complement yakiniku, with a seasonally updated menu to enhance the dining experience. Market Recognition: With its distinctive brand identity and exceptional service, NIKUGAIYA has earned the admiration and loyalty of its customers.

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